You’ve created a killer Call for Speakers form and are excited to start receiving entries for your next conference. Before you open your Call for Speakers, you may want to think about ways to increase the number of quality submissions you receive from industry experts. Don’t get stuck calling people begging them to speak! Instead, you want to have so many quality submissions, that you have to turn people away. Set yourself up for success by planning your marketing strategy in advance.
So what are some ways to market that baby? Here are a few tips to help you knock your submissions out of the park:
Make use of your website.
Send out an email campaign.
Seek out your industry’s association and partner websites.
Contact industry trade publications and press.
Use social media to get the word out.
Promote it on your Blog…and other Blogs in your industry!
Make sure you page is SEO optimized.
Post your event website on an event listing.
You’ve heard it before, but it bears repeating: be sure you are targeting the right type of speaker for your event. In all that you do, keep a narrow focus so you get only relevant speaker submissions.
These are all great ways to reach the people you’re looking for. As a side benefit, you’re getting the word out about your great conference to people in the industry who may not be speakers but would make great attendees!
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